ABOUT US
For more than 20 years, I woke up to the sound of alarms before sunrise. I spent my days under lifts, behind tools, and deep in the automotive repair world—sweating through summers, freezing through winters, and doing whatever it took to provide for my family. Those years taught me what real work feels like. They taught me discipline, grit, and the quiet pride that comes from earning your way every single day.
But they also taught me something else:
Blue-collar strength doesn’t end when the shift does.
After the workday, there’s another level of commitment—hitting the gym, taking care of your body, pushing yourself physically and mentally because you refuse to let life wear you down. That combination of hard work and self-improvement is powerful. It deserves respect. It deserves representation.
That’s why I created Long Days Apparel.
This brand is built for people like us:
People who don’t ask for easy.
People who take pride in the grind.
People who put family first and excuses last.
People who understand that strength isn’t just physical—it’s a way of living.
Our apparel is designed for real bodies shaped by real work. Wider shoulders, stronger builds, thicker frames—clothing that finally fits the people who’ve earned their muscle the hard way. Durable enough for the jobsite. Comfortable enough for long sessions in the gym.
But beyond the fabric, seams, and designs, Long Days Apparel stands for something deeper:
The idea that no matter how long the day is, you still find a way to show up for yourself.
It’s a reminder that progress doesn’t come from shortcuts.
It comes from hours—countless, quiet, relentless hours.
The hours nobody sees but everyone respects.
This brand is my story, but it’s also the story of every mechanic, welder, electrician, operator, laborer, and tradesperson who gives their all on the clock and still finds something left in the tank for their goals.
If you’ve ever felt the weight of responsibility on your shoulders…
If you’ve ever gone to work tired but showed up anyway…
If you’ve ever pushed yourself in the gym after a full shift…
Then you are the reason this brand exists.
Long Days Apparel is for you.
For the ones built different.
For the ones who put in the hours.
My story
MISSION
After 20+ years in the automotive repair industry, I learned that real strength isn’t just physical—it’s a way of living. Long Days Apparel was built with one mission in mind:
To support the people who put in the work every day, whether anyone sees it or not.
We create apparel for the workers, providers, and lifters who carry the weight of responsibility and still show up for themselves. Our mission is to make clothing that fits the bodies of real, hardworking people and represents the mindset of discipline, pride, and perseverance.
This brand is a tribute to everyone who knows what a long day really feels like—and keeps going anyway.
Because when you put in the hours, you deserve gear that respects it.